Vanilla Fudge ‎– The Beat Goes On - 1968 Psychedelic Rock (Rare Vinyl)

The Beat Goes On (Atco Records 33-237/mono, SD 33-237/stereo) is the second album by the American psychedelic rock band Vanilla Fudge, released in early 1968. The album doesn't contain any real "songs", but rather a sound collage featuring many different elements: the voices of world leaders past and present, the band reciting pre-written mantras and reflections, and excerpts of songs (done "Vanilla Fudge style") by The Beatles and Sonny Bono.

Recording

The group was at odds with their producer George "Shadow" Morton during this album's recording sessions, as Morton made his own concept album without significant input from the band. In the liner notes to the Sundazed Records 1990's CD reissue of the album, the band denounces it as a failed experiment on their producer's part. Vanilla Fudge's third album Renaissance, which was released quickly after The Beat Goes On, would be Morton's last collaboration with the band.